User Experience (UX)
User experience design main goal is to the place the user first with the aim of creating products that provide meaningful and relevant experiences. UX can cover a range of disciplines such as design, branding, development and product development.
New accessibility features with Chrome 82
Google Chrome are rolling out a new feature with Chrome DevTools to give designers and developers the…
How to design transaction reference numbers
Questions to ask yourself before you start Before you decide to design a reference number, ask if…
Test-Driven Product Design
Test-driven development or TDD is a methodology on improving the delivery from concept to deployment in the…
Cognitive Biases — The Barnum Effect
Written for Medium the Barnum Effect looks at how we believe that general information such as your…
Cognitive Biases — The Bandwagon Effect
When we a see a long queue of people or a crowd of people we naturally think…
Cognitive Biases — The Anchoring Effect
The anchoring effect is one of the most used biases in retail especially in sales like Black…
Cognitive biases: loss aversion
Written for the UX Collective on Medium the loss aversion looks at how designers and marketing people…
Leading a data-driven strategy
A data-driven strategy is a concept that I came up with whilst working at GoCompare. It is…
Cognitive Biases — Availability heuristic
The availability heuristic is a type of bias where people make a decision or a judgement based…
Decisions and distractions
Cognitive Biases — Post-Purchase Rationalisation
Post-purchase (or Buyer’s Stockholm Syndrome) rationalisation in a nut shell is when someone purchases a product or…
Cognitive Biases — Framing Effect
A decision can come across more attractive by highlighting the positive or the negative attributes. The framing…
Level up — Design Better Steppers
Progress indicators can have a huge amount of value in an interface especially when used over long…
Cognitive Biases — The IKEA Effect
Why do we love something more when we’re involved in building it? Whether it’s making a house…
Cognitive Biases — Unit Bias
Unit bias is how people want to complete a task or fulfil an objective. An example could…
8 Ways To Improve Your UX Writing
Cognitive Biases Cheat Sheet
Framing effect In summary: Framing is not about what is said, but how it is said. Example of…
UX and UI Tools 2018
With a plethora of UX tools on the market it can be overwhelming what to use. From…